Insight of the week

SMART on FHIR explained

A guide to the benefits and risks of using the SMART on FHIR framework to integrate with EHRs

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 •  14 min read  •  Research

Unpacking patient-provider trust

How identity concordance and cultural competence influence trust between patients and care providers

Nina Theisen
 •  9 min read  •  Research

Can digital interventions replicate human communication?

Software programs like CIAS translate techniques from Motivational Interviewing into digital experiences

HTD Health
 •  9 min read  •  Research

The complexity of care has created a new business opportunity

Care navigation services are improving quality of care and reducing costs by assisting patients in their healthcare journeys

Elena Jin
 •  12 min read  •  Research

The virtual mental health floodgates have opened

How COVID-19 brought the mental health epidemic to an inflection point and drove a booming virtual market

Elena Jin
 •  7 min read  •  Strategy

Telehealth in 2021
and beyond: The bell can’t be unrung

Changes to regulation and patient behavior mean that virtual visits are here to stay... at least in some form

Lorelei Yang
 •  16 min read  •  Research

Breaking down the patient behavior change cycle

How behavior change theory and techniques can be applied in virtual care

Elena Jin
 •  12 min read  •  Research

Direct-to-consumer health isn’t going anywhere

The expanding ecosystem of DTC health brands and the shift toward increasingly complex care

Nina Theisen
 •  6 min read  •  Management

HIPAA 101: (Almost!) everything you need to know

A primer on who is bound by HIPAA and how to maintain compliance over time

Zach Markin
 •  5 min read  •  Research

The vibrant state of medtech: Emerging trends in SaMD

The SaMD and CMMD market is poised for massive growth as software plays an increasingly integral role in medical devices

HTD Health
 •  6 min read  •  Development

Introducing compliant agile

HTD Health’s novel approach to building compliant medical device software

Piotr Lewandowski
 •  10 min read  •  Research

Menopause: The DTC digital health

How entrepreneurs are innovating for the long overlooked life stage affecting nearly 1 billion consumers

Elise Mortensen
 •  6 min read  •  Research

Tackling the gender gap in health research and education

How femtech companies are educating their users and moving the medical research field forward

Megan Capriccio
 •  8 min read  •  Strategy

How to secure venture capital for femtech startups

Investors weigh in on how to refine, pitch, and evaluate funding partners for women's health tech

Elise Mortensen
 •  11 min read  •  Strategy

Why digital health companies are selling directly to employers

Strategic benefits of the B2B2C model and the unique opportunity for femtech

Elise Mortensen
 •  9 min read  •  Design

UX best practices from 5 femtech experts

Product professionals discuss user experience tips for women’s health tech

Elise Mortensen
 •  12 min read  •  Strategy

Next generation condition management

A new wave of "full stack" healthcare providers are taking a tech-enabled approach

Elise Mortensen
 •  5 min read  •  Development

No code, low code, or… code?

How to weigh cost, function, and compliance when building digital healthcare products

Zach Markin
 •  6 min read  •  Research

4 trends shaping women’s health tech in 2020

Entrepreneurs reflect on 4 big trends in femtech: holistic healthcare, personalization, devices, and the move away from a niche industry

Elise Mortensen
 •  13 min read  •  Research

The rise of gamified healthcare

Learn how gamification can increase patient motivation and improve outcomes in healthcare

Elise Mortensen
 •  6 min read  •  Strategy

Reinventing the patient journey

A process for digital transformation in primary care

HTD Health
 •  5 min read  •  Research

Femtech by the numbers

The rise of innovation in women’s health technology

Elise Mortensen