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Strategy advisory

With years of experience designing and implementing custom healthcare software, HTD can help transform your business goals into a technology vision with an actionable plan.

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Our process

Design Thinking in action

We leverage design thinking and user experience research to surface business and user needs and help client teams align on a digital strategy.

  1. 1

    We conduct interviews with both client stakeholders and prospective end users in order to gather requirements and understand the environment in which a system or product will be used.

  2. 2

    With user insights collected from interviews, we create audience segments represented by personas, which allow client teams to more accurately and thoughtfully empathize with the humans who will interact with their products.

  3. 3

    HTD team members and client stakeholders will work together to map out the journey of an end user, from discovery of the brand or product all the way through the desired set of actions or results.

  4. 4

    With stakeholders aligned on the audience and problem area, the team can join in a series of focused brainstorming sessions to establish a list of possible paths forward.

  5. 5

    Finally, the team can use systems of voting and evaluation to narrow ideas to the most desirable for a given outcome.

A clear plan for internal buy-in

Following the design thinking phase of work, we use our detailed knowledge of the software design and development process to outline an actionable plan for the design, implementation, and maintenance of the contemplated system.

This helps teams secure internal buy-in and plan projects with more clarity.

Next up: product design

Product design, made human

We bring together UX best practices and behavioral psychology to design human-centered brands and products.

Begin with user experience research and design thinking to ensure that all design decisions are rooted in real user insights and needs.

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Ready to transform healthcare?

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